Tag Archives: WWDC

[News] Steve Jobs back in Business

We’re almost sure, you read it already all over the net: Steve Jobs is back in his office. Rumors say he was transplanted a liver about two months ago and he is in good health condition.

Our comment

Does all these news affect anything? Currently it seems no.

Apple’s presentations can also be run by Tim Cook, Phil Schiller, Bertrand Serlet, and Scott Forstall as we’ve seen on the last WWDC. But what about the future? What about the products?

This year’s WWDC

This year’s WWDC did not have new big products. It was all about the operating system update to 10.6. (called Snow Leopard) and iPhone 3GS that mainly has been speed improved and now got features that many people said to be overdue.

The future?

What will be the next WWDC presentation about? Yet another Mac Book Super Pro? Or another iPhone 3Gs2?

Who will be the wholistic spin doctor who feeds the company with ideas and innovations? This is the main question. And we’re gonna find out within the next few years.

Competition

We suppose competition will become harder at least in the field of cell phones. As Palm hired Apple’s iPod architect Jon Rubinstein three years ago it seems Apple has lost someone knowing how to design user interfaces for digital media.

What leads us to the bold question: why not buying Palm to stop those “separatistic” tendencies and make Jon Rubinstein Steve Job’s successor?

[MacOS] Mac OS X 10.6 Codename Snow Leopard

Besides yet expected news about the new 3G iPhone (we reported here), Apple’s chief of software development Bertrand Serlet also announced details of the upcoming operating system OS X 10.6 (“Snow Leopard”). Snow Leopard will feature:

  • support for 16TByte RAM
  • introduction of QuickTime X (already included on iPhones)
  • support for Microsoft Exchange 2007 in Mail, iCal and Addressbook
  • integration of OpenCL (Open Computing Language), that can make use of modern GPUs for accelerated computations
  • new and easier-to-use APIs for applications using multiple core CPUs (“Grand Central”)

All in all Apple said they wanted to improve quality of their product. We feel integration of MS Exchange is good step into that direction. But we still hope for working IMAP integration, aswell. Snow Leopard will be released in June 2009. We estimate that developers can expect first beta versions at latest in january.